Project
Concept and design of an Amazon gift store and a Meta campaign for Beam Suntory, a spirits company.
Challenge
Create a visual experience that conveys luxury and sophistication, differentiating each product category while maintaining a cohesive brand identity.
Concept
The design revolves around shadows, reflections and liquid textures to evoke an immersive and premium atmosphere. Shimmering glasses, polished surfaces, and fluid curves complement the messages of luxury and sophistication, suggesting the quality and exclusivity of the spirits while inviting the consumer to discover special moments.
Gift suggestions for special occasions further reinforce the narrative of celebration and indulgence.
Creative Art Director,
Making Science, 2023